Game Design, Ideation, Illustration, Production, Programming, Visual Design

Cleveland's Urban Community School asked FORM to create a viral marketing tool to raise awareness of the school's mission and capital campaign. The result is webgame Yoocee. The game incorporates in its gameplay information about the school's needs and fundraising goals. It encourages users to play the game against others in the community and compete for high scores and bragging rights. FORM employed a blend of programming, design and illustration to create the game's exceptionally warm and fun atmosphere.