Identity, Branding, Print, Website Design, CMS + CRM
We designed a welcoming new look for the Beaumont School's website. With engaging imagery, a clean interface and elegant typographic treatments, the tone of the site reflects excellence as well as a forward facing organization. The site is built on our powerful backend content management system, which allows the school's administrators to update their own content as well as accept and manage online donations and lead inquiries.
We also updated the school's identity and branding, designed their viewbook and everything from athletic uniforms to tote bags.
Interpretive Design/Educational Touchscreen Games
We created a series of touchscreen interactive games for the Cleveland Metroparks NatureTracks mobile classroom. The games are designed for grade school children to help reinforce lessons that are taught as a part of the NatureTracks onboard programming.
The games focus on several topics including food chains, animal habitats, and adaptations. In addition to designing the games to be easy and fun to play for various age groups of children, we also made sure to design the interface and overall look of the games to integrate with the interior aesthetic of the mobile classroom.
Website Design and Development, CMS + CRM, Print Design
This website for the Cleveland Zoological Society uses a colorful, friendly design and high-level programming to help visitors support and engage with the CZS online. The site automatically pulls fresh content via social media feeds, and the CZS staff can manage their content quickly with our powerful CMS. Our integrated CRM enables them to manage and track their patrons' activity and donations. The site is responsive so it's mobile friendly, and onboard SEO tools ensure it is indexed and easy to find.
In addition, CZS asked us to overhaul the design of their quarterly print publication, ZMagazine. We designed a clean new look and modern tone that dovetailed perfectly with the design of the website and helped elevate the tone of their overall brand.
"FORM web sites look amazing, and the CMS is very user-friendly for administrators. We now have more repeat visitors to our site, and longer visits. People are coming back often to see what’s new. Plus, the FORM staff, while always being professional, are more like friends than colleagues."
Chatbot, Exhibition Website + CMS
The Akron Art Museum asked us to create Dot, a guide that runs on mobile devices via Facebook's Instant Messenger. Dot takes visitors through a six-stop "choose your own adventure" tour of the museum's permanent collection. Visitors are able to make choices along the tour that allow them to design their own experience. We created the chatbot, edited their content to give it a current and friendly voice, and directed the production of a kiosk video to help visitors learn to use the guide.
We also created With a Trace: Photographs of Absence, an experimental microsite for a photography exhibition at the museum. The site is specially optimized for use on tablets within the exhibition itself and uses the accelerometer to shift and slide content when the device is tilted.
Cleveland Zoological Society
Akron Art Museum
"The CIA website that FORM created has been a key factor in helping facilitate record-breaking enrollment growth both domestically and internationally. In the first 18 months after launch our international enrollment doubled, and after 36 months our domestic enrollment reached an all-time high."
Photo: David G. Kanzeg
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